Now onboarding Orlando agents·8 of 12Q4 spots left

Stop Splitting Your Commission With a Brokerage That Doesn't Know Your Name.

Iron Valley Real Estate Orlando is run by two broker-owners who are former top producers who know how to succeed in any market. Pick a split from 80/20 to 100%, keep the full tech and training stack on every plan, and get a broker on the phone when a deal goes sideways. Two guarantees back it up.

60 seconds. Your current broker never finds out.

80/20 → 100% Four plans. You pick.
$0 Desk, tech, E&O, or annual fees
30 Company leads routed to agents last month

Sound familiar?

Orlando agents switch brokerages for a reason. Usually one of these.

Stuck in a "broker-first" model

Junk fees, E&O markups, annual rollbacks, and a cap you never quite hit. You do the work; the brokerage designs the math. At IVRE Orlando you pick the plan that fits your production, and it stays picked.

Support that disappears after onboarding

Your broker is a name on a license. Nobody answers at 7pm when the inspection blows up. At IVRE you text or call Richard or Vivian directly. We still sell, so we know what "urgent" means.

Marketing you have to build yourself

No branded site. No CRM. A "marketing department" that's a Canva login. We hand you a branded property-search site, a client app, a CRM, and done-for-you market reports from day one.

Technology from 2012

Your clients are using apps that make your brokerage look ancient. We give them IVREhome, the mobile app they'll actually open.

A culture that doesn't value your time

Mandatory office hours. Busywork meetings. Micromanagement dressed up as "accountability." You're a licensed professional. We'll treat you like one.

If any of these hit home, it's time to talk.

Talk to a Broker-Owner (Confidential)
IVRE Orlando broker-owners Richard Alpizar and Vivian Hilmer in the Orlando office
Broker-Owners Richard Alpizar & Vivian Hilmer

We were the agents nobody called back.

For eleven years I sold at one of the biggest brick-and-mortar brokerages in the country. I was in the top 2% of their entire network. And after splits and franchise fees, I kept 79 cents of every dollar I earned, then wrote another $1,700 a year in checks for broker and E&O fees. Top 2%, and I was leaving a pile of money on the table every single year.

I had always wanted my own brokerage. Not for the title. I love teaching, and I love watching an agent who was told "that's just how it works" realize it doesn't have to be.

Vivian was my managing broker. Thirty years in this business: developers, corporate housing, running a boutique brokerage, timeshare. Cool under pressure, fierce about her agents. When she announced she was leaving, I asked her to partner with me. Begged, honestly.

We agreed on one rule: build the brokerage we'd want to work at if we were agents. One where the broker never sits across the table negotiating against you on your split. One where you control your own path. The best of what the virtual brokerages do, with the hands-on support of a real office, and Iron Valley as the franchise that lets us put the most in your pocket.

That's IVRE Orlando. We still sell. We still answer the phone.

Richard & Vivian
Broker-Owners · 41 combined years · Iron Valley Real Estate — #5 in Florida by volume, #4 by sides (RealTrends 2025)

Two agents. Two starting points. Same brokerage.

Tara Kabella
Tara Kabella
IVRE Orlando · The producer who switched
Year before IVRE 4 closings $1.7M volume
First year at IVRE 13 closings $4.4M volume

More than 3× the closings in her first twelve months.

Janet Hepburn
Janet Hepburn
IVRE Orlando · The new agent who started here
Started 0 local sphere Newly licensed, just moved to Orlando
First 24 months at IVRE 17 closed transactions Starting from nothing

Seventeen closings in two years, in a city she'd just moved to.

Pick your split. Keep the whole toolkit.

Every plan gets every tool. The only thing that changes is how much you keep and how much coaching you want.

Every plan includes
  • IVREhome client app
  • MLS-connected branded search site
  • CRM & follow-up automation
  • Marketing suite
  • Monthly market reports
  • Transaction portal
  • Direct broker phone & text
  • Opt-in access to company leads
  • E&O coverage, no separate charge
Foundation
80/20
$0/month

For agents who want the most hands-on support.

  • Everything above
  • Weekly group coaching
  • One-on-one broker check-ins
  • Transaction coordination support
Elite
100%
$299/month

For top producers who generate their own business.

  • Everything in Accelerator
  • 100% of every commission
  • Priority scheduling for broker-owner strategy sessions
Team Leader
100%
$399/month

A brokerage within a brokerage.

  • Everything in Elite
  • Bring up to 20 agents, set your own internal structure
  • Team dashboard and reporting
  • Your agents keep full IVRE tech and training
The whole fee schedule, in one line. A $395 transaction fee on each closing, customarily paid by the client in the transaction. That's it. No desk fee, no tech fee, no E&O fee, no annual fee, no franchise fee passed to you. If it isn't in this paragraph, you don't pay it.

What would you have kept last year?

Richard's old deal was 79% net after franchise fees, plus about $1,700 a year in broker and E&O fees. Here's that deal next to IVRE at three production levels.

Your GCI Typical franchise deal
79% net, $1,700/yr fees
IVRE Accelerator
90/10, $99/mo
IVRE Elite
100%, $299/mo
$60,000 $45,700 $52,812 +$7,112 $56,412 +$10,712
$120,000 $93,100 $106,812 +$13,712 $116,412 +$23,312
$200,000 $156,300 $178,812 +$22,512 $196,412 +$40,112

Illustrative, based on Richard's own former agreement. Your current split, cap and fees will differ. We'll run your exact numbers on the call.

Run My Numbers

We'll put it in writing.

90

The 90-Day Switch-Back Guarantee

If at any point in your first 90 days you decide IVRE isn't the right fit, tell us. We release your license the same day and help you transfer out. No fees, no friction, no hard feelings.

60

The Broker Response Guarantee

If a broker-owner doesn't respond to a deal-critical call or text within 60 minutes during business hours, your next month's plan fee is on us.

Want your exact numbers?

Send your GCI and current split. You'll get a one-page comparison within one business day. Confidential.

Your current broker never knows you asked.

Leads that are actually yours

Last month we routed 30 company-generated buyer and seller leads to IVRE Orlando agents. No bidding. No five-way referral splits. No recycled lists.

Here's the deal: you opt in, and you commit to three things.

  • Call the lead immediately. Not after the showing. Now.
  • Follow up like you mean it. Regularly, until they buy, sell, or tell you to stop.
  • Keep your broker posted on where it stands.

Do that and you stay in the rotation. Don't and you don't. Simple.

Plus the tools to generate your own: a branded IDX search site, done-for-you monthly market reports, and the Own the Neighborhood farming system.

See How Leads Are Routed

Coaching from brokers who still close

Three tracks. Pick the one that matches where your business is right now.

New Agent Foundations

Hands-on onboarding, weekly coaching, and a broker checking your pipeline every week. Contracts, scripts, pricing, negotiation. Taught by brokers who did a deal this month. It's how Janet Hepburn went from newly licensed and new to Orlando to 17 closings in 24 months.

  • Weekly group coaching sessions
  • One-on-one broker check-ins
  • Shadowing with senior agents
  • Live role-play and objection handling

Production Acceleration

Monthly reviews of your numbers with a broker-owner. Lead conversion, systems, time blocking, leverage. For agents who are busy but not yet profitable enough.

  • Monthly production reviews
  • Market analysis workshops
  • Digital marketing for agents
  • Objections Are Invitations workshop

Luxury & Investment Track

High-end marketing, 1031 exchanges, investor underwriting, the Orlando vacation-rental market. For agents ready to move upmarket.

  • Luxury listing presentations
  • Investor underwriting basics
  • 1031 exchange fundamentals
  • Short-term rental market training

Tech your clients will actually use.

Set up for you the week you join. Included on every plan.

IVREhome client app

Branded search, saved homes, direct messaging, mortgage calculator. Your name on it, not ours.

CRM & automation

Every lead captured, scored, and followed up. You see who's ready; the system handles the drip.

Transaction portal

Documents, deadlines, signatures, broker review. One place, no chasing.

Two platforms. Built for agents and their clients.

IVREhome

Make every client feel valued

With IVREhome, clients can schedule property visits, get instant updates and stay connected - all from a simple, user-friendly app. It's not just a tool; it's a way to show clients they're your top priority.

IVREconnect

Work together, smarter

IVREconnect makes teamwork effortless. Shared workspaces and task tools keep agents and leadership in sync, so everyone's moving towards success - together.

Switching is the part everyone dreads. We do it for you.

What you're thinkingWhat actually happens
"Transferring my license is a hassle."We handle the license transfer. You're typically live within 48 hours.
"I have listings and pendings in flight."Listings typically move with you inside the same 48 hours. We walk you through the seller conversation and re-paper under IVRE; pendings close on schedule.
"I'll have to learn a whole new tech stack."One onboarding session. Your branded site and app are live the same week.
"My broker will find out I'm looking."They won't. Every conversation is confidential until you decide to move.
"I'll lose my branding."Signs, templates, and market reports re-branded in days.
Start My 48-Hour Switch Plan

National Recognition

  • Florida brokerage by volume #5
  • Florida brokerage by sides #4
  • Private independent, nationally #22

Three steps. Zero pressure.

  1. 1
    A 20-minute confidential call with Richard or Vivian. Not a recruiter.
  2. 2
    We run your numbers side by side with your current agreement.
  3. 3
    You decide. If it's a fit, we handle the transfer in 48 hours. If not, no hard feelings.

We onboard 12 agents per quarter so every one of them gets real broker time. 8 spots remain for Q4 2026.

7680 Universal Blvd, Suite 300, Orlando, FL 32819

Get your confidential comparison

Your current broker will never know you inquired.

Your current broker will never know you inquired. We reply within one business day.